Logos can be designed in either a horizontal or vertical orientation.
In a horizontal logo, the icon (image) is positioned on the left, with the text on the right.
On the other hand, a vertical logo places the image on top, with the text below.
Choosing the appropriate style depends on the situation. Horizontal logos are typically used at the top of websites or when you want to emphasize the company or product name. Vertical logos work well in the center or bottom of a website or on items like mugs.
It's ideal to have both horizontal and vertical versions of your logo. When selecting an online or offline logo design service, be sure to check if they can provide both orientations.
With LIFETIME LOGO MAKER, you can easily switch between horizontal, vertical, icon-only, and text-only modes with the click of a button. This allows you to create four different layouts of your logo (SVG) while maintaining a consistent style.